Audience and reach
Our content reaches families around the world through a growing network of channels and digital platforms.
A global audience at scale
The numbers below reflect the scale and momentum of our audience.
All figures as of 21 August 2026.
A global audience
Our content reaches families across 195 countries, with a strong presence in India and growing audiences across international markets.
From Southeast Asia and the Middle East to the Americas and Europe, our content travels across languages, platforms and cultures.
Our localisation capabilities allow us to adapt our content for local audiences while building global reach from a single content library.
Made for children. Watched everywhere.
Our content is designed for children aged 0–8 and built to fit naturally into everyday family viewing — across mobile, tablet, connected TV and other digital devices.
Our characters, songs and stories are available wherever families spend time watching, making our content easy to discover, enjoy and return to.
How families watch
Mobile
A natural way to discover and watch content on the go.
Connected TV
Bringing our characters and stories into the family living room.
Tablet
Supporting longer-form viewing, learning and play.
A presence beyond YouTube
Our content reaches audiences across a broad mix of digital and connected platforms.
Alongside YouTube, our catalogue is distributed across smart TV and OTT platforms, music services, Chinese video platforms, airline entertainment and connected devices — extending the reach of our brands well beyond a single platform.
Built with trust in mind
We take children's privacy, safety and responsible content distribution seriously. Our products and operations are designed to meet relevant industry standards and platform requirements.
Let's talk
Interested in our content, brands or distribution opportunities? Get in touch and we'll share the information relevant to your market and partnership needs.